Maximize your profit.
Multiply your impact.
Establish strong retention systems leveraging proven strategies and data-driven insights.
I help increase retention in your online program with timeless retention systems & proven tactics.
ARE YOUR COMMUNITY’S NEEDS AND STRUGGLING RETENTION KEEPING YOU FROM SCALING YOUR PROFIT AND IMPACT?
• You’ve been growing fast and have a great marketing funnel, but they’re leaving faster than you can bring them in.
• Every day you’re reacting to the needs of your community and missing that big picture strategy to drive initiatives that impact retention.
• You have a community manager, but they are leaning on you for guidance and keeping you bogged down by the community.
• You’re missing strategic leadership in your company to uplevel your retention efforts so you can scale
• You’re ready to maximize your profit from all the new customers you're getting by keeping them around for longer.
• You desire to multiply your impact by helping your customers make incredible progress that leads to better stories.
As your business scales, your retention must scale with it.
We’ll help you increase your retention without creating more content, spending 24/7 in your community, or begging people to stay.
Take your retention to the next level.
Data-Driven Strategies
Discover your best opportunities, with the least friction and effort, that impact the metrics that matter the most.
Streamlined Systems
Establish rock-solid systems that create consistent, predictable customer experiences and unlock your ability to scale.
Empowered Teams
Develop a team of proactive leaders who take ownership of results and deliver remarkable experiences.
Over the last decade, I have established profitable online communities and empowered community teams for corporate brands, course creators, coaches, and membership owners.
I know and understand, first-hand, the overwhelm and frustration that comes from trying to get more customers while keeping your current customers happy. And it only gets harder as you scale. Because the truth is: most businesses never establish the foundational pillars that make scaling an online community possible. That’s why I developed my Thriving Community Framework™.
As a trusted advisor and community strategist, I’ll work alongside you and your team to incorporate the 4 pillars of a thriving community throughout your entire customer journey–from onboarding to cancellation. My talent is identifying unique opportunities within your program that can strengthen your community and increase your retention. Together, we’ll uncover the strengths you need to amplify and evaluate your highest impact opportunities–all while navigating the day-to-day challenges of running an online community.
Not ready for consulting yet?
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"She will bring order to your team, clarity to your vision, and efficiency to your processes."
“Anyone who runs a large membership site knows that it feels like you're trying to put an octopus to bed at all times. There's always ten million good new ideas you and your team want to execute and five million things going wrong all at once, and three million things you've forgotten about but shouldn't have. Well, Shana is the octopus tamer. She will bring order to your team, clarity to your vision, and efficiency to your processes. Shana knows how to create and maintain community and how to teach your staff not just what to do, but how to THINK about their roles. As a mindset coach, that's always what matters to me most, because that's what enables the staff she trains and works with to succeed long after her engagement is over.”
Kara Loewentheil
The Clutch -
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"Her knowledge and wisdom have been invaluable."
“Shana has been working with my Community Manager and members of my community team for the past few months. Her expertise in community psychology and in how to analyze trends and shape marketing has moved my team to the next level. She's taught them how to think like a member and how to frame resources and messaging in a way that has not only made our community culture stronger, it's increased our retention rate significantly. Through her Community Cultivated beta program, she's taught my team the science behind community engagement, how to measure community success, and how to take both to create a member experience that is top notch. Her knowledge and wisdom have been invaluable and I would recommend her and her program to anyone who wants to take a deep dive into understanding their community and growing it in a healthy productive way.”
Corrine Crabtree
No BS Women -
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Anyone who's worked with Shana knows she's a rare unicorn.
I knew Shana from Tribe, where she was Stu McLaren's right hand person, and then had the pleasure of working with her in her consulting business. Shana has worked with the best of the best and I felt very fortunate that she could squeeze us on to her roster. She can assess your business and recommend not only how to uplevel your community, but also how to strategize launches and ongoing operations. Thanks for injecting your unique brand of rocket fuel into our business, Shana!
Debbie Steinberg Kuntz
Bright & Quirky -
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When we worked with Shana, she guided us through a process that was brilliant.
Our membership had plateaued. We were bringing in as many people as we were losing. I was starting to get really worried. I'm a marketing strategist, but no matter what level you're at you always need that person that's coming in with outside expertise that can see the bottle and see the label of the bottle from the outside, not the inside. What Shana did for us is going to save us years and years of work. It was unbelievable what she was able to accomplish in such a short period of time that created so much value in our organization. I didn't even realize how many friction points were in our membership. She made small suggestions that are going to save us so much work and make our membership easier for our members to be able to actually benefit from the promise of our membership. Our whole entire team left completely energized, aligned, and excited about next steps. I said to my team, just do everything she said and do it as fast as we can. I cannot recommend her enough.
Laura Meyer
Advance Women’s Expert Network -
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Shana's program is foundational for community managers and community builders.
Not only did I leave with an understanding of the thoughtfulness that went into every detail of the community that I am part of, I now feel fully equipped to manage our 25 member support team as we expand to meet the needs of our 8-week signature course.
Sara Curtis
Community Manager for Bonnie Christine
