Ep 216: How to Train Your Team to Pivot Fast
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How to Train Your Team to Pivot Fast
Most businesses say they move fast.
Few actually do.
You talk about testing.
You talk about failing forward.
You talk about innovation.
But your ideas sit in Asana for months.
In this conversation, I interview Emily Cole, co-founder of the Savannah Bananas.
If you have ever watched their content, you know this is true.
They pivot fast.
They test constantly.
They implement within days, sometimes hours.
So the real question is this:
How do you build that mentality into a business?
What the Savannah Bananas Get Right
Emily explains that their team operates like a speedboat, not a cruise ship .
That means:
When something goes viral, they respond that night
They test new ideas every game
They normalize calling audibles
They expect rapid shifts
This is not random.
It is cultural.
They tell people during hiring:
We move fast.
We test often.
We pivot quickly.
That clarity protects the team.
Why This Matters for Membership Businesses
Your members live in real time.
Trends shift.
Needs change.
Energy fluctuates.
If you operate like a cargo ship, you miss the moment.
But here is the catch.
Founders love speed.
Teams often drown in it.
Without structure, speed turns into:
Project overload
Role creep
Burnout
Retention decline
Speed alone does not create loyalty.
Smart speed does.
How to Apply the Speedboat Model to Your Membership
Here is how you take Emily’s tactics and apply them to a scalable membership.
1. Set the Speed Expectation Early
If your business pivots fast, say that in hiring.
Be clear about:
Testing culture
Fast feedback loops
Experimentation rhythm
This prevents friction later.
The wrong hire slows the whole ship.
2. Glorify Testing, Not Perfection
Emily shared that they celebrate experiments, even when they fall flat .
In a membership, that looks like:
Trying a new live format
Testing shorter trainings
Experimenting with accountability pods
Piloting recognition systems
Then you ask:
Did this improve results?
Did this strengthen relationships?
Did this increase engagement?
That aligns directly with the Retention Accelerator Framework:
Results
Recognition
Relationships
If it improves one of those, keep it.
If not, refine or cut it.
3. Define Who Gets to Move Fast
As the Bananas grow, they are learning not everyone gets full speed access .
This is critical for memberships.
You need layers:
Leadership prototypes
Team executes
Clear approval paths
Otherwise you create chaos.
Speed without guardrails creates rework.
Structure without speed creates stagnation.
Retention needs both.
4. Install Tight Feedback Loops
Testing without review is waste.
After every experiment, document:
What we tried
What happened
What members said
What we adjust
Build this into your Member Journey Map.
Every touchpoint should improve over time.
This is how speed drives retention instead of draining your team.
The Real Lesson from Emily Cole
The Savannah Bananas are not successful because they move fast.
They are successful because:
Speed is cultural
Testing is normalized
Constraints fuel creativity
Feedback is constant
That is not entertainment strategy.
That is retention strategy.
And it works just as well inside:
Coaching memberships
Community platforms
Subscription programs
Masterminds
If you want to keep members longer, you cannot wait six months to improve their experience.
You need smart iteration.
Final Question
Are you operating like a speedboat?
Or are your ideas stuck in planning mode?
If you want help building retention systems that allow you to test fast without overwhelming your team, that is exactly what we do inside RETAIN.
Apply to RETAIN at joinretain.com
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